RURAL is a lifestyle apparel company located in the heart of America.
What is lifestyle apparel? Well simply put, it's a reflection of a way of life. For RURAL, we celebrate our community and our home. With the highest quality clothing, accessories and home goods made primarily in our small studio or from other USA designers, our studio boutique is all about providing the newest trends and styles, while maintaining our philosophy of supporting small business right here at home in the United States.
Check out our collection of tops, dresses, bottoms, accessories and art to discover what our "midwest modern" style is all about. You don't have to be from a RURAL community or the Midwest, but you can sure enjoy what we have to offer!
RURAL is a woman and veteran owned small business in Trenton, Missouri. Our models are local, our photographer is a talented local graduate, and we are involved locally as well- we even are a part of our chamber of commerce! Our RURAL Brand graphic tees are even inspired by local farmers, families and loved community locations. When you shop with us, you make a difference to our community because you supported our store and our efforts to give back as well.
I grabbed a bag of this with my order on a whim, and so glad I did! I was expecting it to be like peanut brittle but it is SO MUCH BETTER. I just ordered 7 more bags!!!
This grab bag was so good. It had the perfect balance of great items, like a super cozy sweatshirt, fun little carry bag to crafty stuff like paint and all for a great price!
2nd one I've bought. Love it. Gotten tons of compliments and a few girls asking where they can get one!
So cute and soft! Fits perfectly true to size as well!
I don’t have it yet!
Amazing quality and design! Bought as a Christmas gift for my bride, and she absolutely LOVES it! Thanks Belinda for helping to keep making me a hero in her eyes!
Outstanding quality and design! Bought this shirt for my bride, as a Christmas present, and she absolutely LOVES it! Thanks Belinda, for helping to keep me a hero in her eyes!
The fit of this sweatshirt is absolutely perfect. It's fitted without being tight and the sleeve length is my favorite. So soft and cozy and the color is a unique shade of red that is super flattering.
Five Card Poker on a Saturday Night Ceramic Speckle Mug
As soon as I saw this bag I knew who I was going to buy it for. The quality is good & it seems like it will hold up well.
I love this Sherpa jacket! Comfortable and flattering!
Love it and have had several compliments already! So I’ve definitely shared your website to some people so you may get more orders ;)
Exactly like the picture and the fabrics so soft
Love the bags. Well made!