Rural Mercantile offers trendy women’s clothing without inflated prices. We go above and beyond to offer great clothes and accessories made in-house and sourced from designers, artisans, and small businesses. We’re always updating our inventory with unique, affordable, and trendy clothing, so be sure to check back often for the latest deals.
$ 28.95
You can always count on coffee. Coffee cares! This fun coffee graphic t-shirt is made for independent caffeine queens. The punchy white letters coordinate perfectly on the lightweight and soft vintage black material. It's...
$ 10.95
Show a nurse or healthcare worker how much you appreciate them with this healthcare badge holder! Perfect for a nurse gift during nurses week, this accessory is perfect for keeping...
$ 26.95
Empowering for the every day woman. We are all queens and have beautiful, amazing attributes that no one can take from us. FIT: True to size, unisex fit 52% Cotton,...
$ 27.95
Coffee and cow lovers, this tee is for you! This Rural Apparel Co exclusive design in white and olive gold is uniquely perfect on a soft heathered navy v-neck tee....
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For women who take no bull! This BB Cattle Company branded baseball cap features a stand out combination of lilac and black with cheetah print details under the bill. This...
$ 27.95
Cheeky's Brand Original "Wash Your Hands" graphic tee! Unisex true to size fit Recommended machine wash cold, tumble dry low Colors may vary from different viewing devices
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Cheeky's Brand Original "Farmers the Heart and Soil of America" graphic tee! Unisex true to size fit Recommended machine wash cold, tumble dry low Colors may vary from different viewing devices
$ 27.95
Cheeky's Brand Original "Be a Heeler" graphic tee! Unisex true to size fit Recommended machine wash cold, tumble dry low Colors may vary from different viewing devices
$ 27.95
Cheeky's Brand Original "Remember Don't be an Auss Hole" graphic tee! Unisex true to size fit Recommended machine wash cold, tumble dry low Colors may vary from different viewing devices
$ 27.95
Cheeky's Brand Original "Billy Bob Charlene" graphic tee! Unisex true to size fit Recommended machine wash cold, tumble dry low Colors may vary from different viewing devices
$ 27.95
Is momma’s swear jar your kids favorite thing? One of these days we will learn to have a filter. Who Am I kidding? We’re ducked. 🦆 This dark gray cozy...
$ 28.95
Our favorite co-worker is the coffee machine! This fun coffee graphic t-shirt is made for caffeine queens. The bright blue, pink and peachy orange distressed letters coordinate perfectly on the lightweight and soft gray material....
$ 26.95
It's funny because it's true! This fun graphic t-shirt is made for laughs. The mint graphic letters coordinate perfectly on the lightweight and soft navy material. It's easy to layer with...
$ 21.95
Country girls at heart will love this ball cap! Whether running to the sale barn with the kids, or joining the girls for coffee in town, this baseball hat is the...
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Country girls at heart will love this ball cap! Whether joining friends on a float trip or joining the girls for coffee in town, this baseball hat is the perfect accessory...
$ 39.95
This stylish RURAL Brand sweatshirt is perfect for staying cozy and cute at home! It's warm fleece interior is the perfect feeling while you enjoy a cup of coffee while catching...
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This energetic coral tank is perfect for warm weather! The crisscross neckline and twisted hem add fun feel to this trendy women's top. The laid back floral print has us...
$ 49.95
We have a soft spot for soft vintage floral designs, and you will too with this cozy top! The loose knit material keeps you comfortable no matter the environment and...
$ 35.95
This sweater will add some spring to your step! The fuzzy texture brushed fabric is lightweight and cozy so you'll no doubt be comfy on cooler spring days. We love the...
$ 42.95
This beautiful blouse is so ready for your boho look! The natural color makes it a closet staple, but the trendy knotted detail and deep red floral embroidery make this...
$ 27.95
RURAL Brand Original "Homebody" graphic tee! In a handwritten graphic font, this tee is as comfy and casual as the chill women who wear it. Cozy up wearing it on...
$ 212.95
This sand toned leather will have you packing these for your next vacation! This strappy sandal is ideal for any destination. Small brass studs framing the straps in the front...
$ 310.95
Doesn't matter if you wear her uptown or downtown, you'll look killer in these boots! Bring some sass to your wardrobe with these over the knee suede boots from Miss...
$ 38.95
This sweet boho dress is perfect for a spring special occasion! Beautiful cream fabric featuring cute pom pom details and a button down bodice makes this a gorgeous look. We love...
$ 51.95
This sweet boho dress is perfect for a spring special occasion! Beautiful cream fabric featuring cute pom pom details and a button down bodice makes this a gorgeous look. We love...
$ 37.95
This sweet blouse is so perfectly fabulous! We love the gorgeous tiny pom pom details paired with a delicate robins egg blue color - it's so elegant and sweet! This stylish women's...
$ 48.95
This stylish Kansas City sweatshirt is perfect for staying cozy and cute this season!! From watching Chiefs games with friends to visiting Union Station, this cozy look is sure to become...
$ 28.95
Calling all Kansas City fans! Sure to be your next favorite local tee, this jersey sleeve style graphic tee features a gold Kansas City text design on a super soft cotton blend...
$ 26.95
All of our Missouri born friends need this tee! Featuring a distressed white graphic on a stunning green shirt, this t-shirt inspired by our local area is perfect for all Missourians!...
$ 22.95
This graphic muscle tank is perfect for the mom on the go! Whether you've just dropped the kids off at school or are squeezing in some cardio at home, this tank...
We strive to bring high-quality and hand-crafted goods to people who have hard-working values. You’ll instantly fall in love with our buttery soft t-shirts and amazingly comfortable clothing. Get the quality you deserve at a price point that’s easy to afford no matter what your budget looks like. When you buy trendy women’s clothing at Rural Mercantile, you’ll get the apparel and home decor that feel like coming home.
Because we refresh our stock every week, we’re always offering new and exciting sales. Be sure to check our Markdown Monday — we list new deals starting at 8 AM CST through midnight!
To top it all off, get free shipping on $99+ (restrictions apply), and you can get 15% off just by signing up for our email list. Give your wardrobe an overhaul or stock up on gifts!
You’re always welcome at Rural Mercantile. Even if you don’t live near us, you’re still a neighbor and a friend. That’s just the Midwest way. We encourage you to get in touch for friendly assistance with your order.
Browse our trendy women’s clothing, and don’t forget to pick up some chic home goods to fill your household with a lot of joy. Love how you look in our affordable trendy clothing!
I absolutely LOVE drinking coffee every morning now that I have a cute mug that describes the kinda mama I am :)
This is so summer pretty! I love it! Definitely buy one for yourself, you'll be so pleased!
Great shirt... is definitely unisex/men’s sizing. I sized down to a small and i’ve got plenty of room.
I ordered and received my order is such timely fashion. And such a nice note attached. It made me feel appreciated. Thanks for the personal contact.
Love this T-shirt! Salad. Haha. #eatbeef
Love the shirt! Great graphic, quality soft tee and the purchase was easy and super fast! Especially appreciated the hand written note on the invoice.
Awesomely soft shirt. Fast delivery. Great fit!
I do not typically review purchases, but I will give my time and thoughts to this company. I absolutely adore Rural Mercantile. I have made small purchases on accessories here in the past - this piece is the first article of real clothing I actually had to go for and get a taste of the quality of apparel they carry. I am hooked. This is a great quality jacket/coat that I would wear all year long. In the northeast, we have eight months of cold weather; spring has cold mornings and evenings and summer can have some cool times of the day depending on nature’s mood. This jacket caught my eye over the winter, but I was thumbing my mind around it because I speculated on the quality. When this went on sale I decided it would not hurt to give Rural Mercantile’s apparel a try and I am super glad I did. I absolutely love my camo jacket! It is well constructed with metal zip up and button closure for security. Bonus is the fashion design with the cinching detail on the back and waist. Based on the online sizing guide, the suggestion would list me under large, but all that was available at sale price was a small. I went ahead and bit the bullet with the small and I am glad I did. It fits me perfectly that the sleeves fall just right at the hands and wrists. It closes up perfectly and does not impede on range of motion even if I chose to wear a sweater underneath. It provides adequate warmth without the unnecessary bulk. I have even played with it being layered with Rural’s “Nothing Like You” in both black and red buffalo plaid and tweed vests. All in all the material/product/company is great quality. Rural Mercantile is stuck with me for life.
Love the quality and comfort of the shirt. The graphic is very high quality and nice too. Very happy with my purchase!
Amazing cup! Bigger than I expected (that’s what she said)
I absolutely love it. Just got a new case ordered for it too. Can't wait to get it all set up. Thank you.
I want all these mugs! I love them!
Such a cute tee! It’s just like the picture. It’s a very soft, great fitting tee!
This pack of scents did not disappoint! I love taking baths with these bombs!
The print is on both sides and it’s bigger than I expected!
Couldn’t ask for a better deal! Ordered two so far and loved them both! Considering ordering two more!
Love this shirt, love the material!! It’s soft! Love love!
🤣 I mean I’m a good mom ♥️ this shirt is my new fave and go too it’s so so soft and preshrunk I’ve literally wore this shirt 3 days out of 7.
This sweatshirt is simplistic and stunning! The colors are Perfect and it’s so soft!
This shirt is so soft and the basic design is incredibly pretty. My daughter has received many compliments every time she has worn it. Fits true to size.
I was so happy with the “suprise” tshirts I received! Would not normally have picked them out, so glad I did this, soft and comfy!
Wonderful shirt! Perfect fit, so soft and the arms are actually long enough for my long arms!!!!
I love my t and everything I’ve gotten! Always great style!
This is the second time I have done business with Rural. You are fantastic! The T’s are incredibly comfortable, shipping was extremely quick; and as always, a nice personal note. I would recommend you to anyone. Thank you so much
I adore this sweater! It’s even prettier than in the picture and it was softer than I expected.
This fits perfect and it is SOOO soft and comfy! It was waiting for me on my porch after a tough 14 hour shift and it really brightened my day! Thanks Rural!
I got this for my husband and we both love it, it fits him great and is super soft!
