Shop for Fun Kids’ Clothes & More Online

All cute babies need cute clothes to match! At Rural Mercantile, our online store offers children’s clothing and accessories that let your cuties’ vibrant personalities shine in affordable, comfortable styles. Let kids be kids with fun clothes that have fun, inspirational illustrations and quotes, some designed right here at our studio! All the boutique clothing for children in our online shop is super soft and easy to care for. Find 3-piece outfits that make your shopping experience fast and effortless, or stock up on clever onesies that announce your baby’s fashion in style.

Made with High-Quality, Super-Soft Fabrics & Designs

At Rural Mercantile, we don’t skimp on quality, especially when it’s for the kiddos in our lives. Either with our own line of Rural clothing and accessories or our carefully sourced collections from the best independent or small brands, our small business works hard to help you outfit your kiddos’ lives with fun and creativity. We’re not your cookie-cutter online children’s clothing store!

Stock Up on Fun Kids’ Clothes They Can Live In

Ditch the fancy kids’ dresses and one-time wear kid outfits. Your mini entourage demands fashion that’s as functional as it is cute, with outfits they can play in, study at home in, and be, well-kids in! Choose boutique-quality clothing for your children and shop online for your convenience. Who has time to run to the store for clothes and receiving blankets anymore? At Rural, we’ve made it easy for you to find everything needed for your kids, your home, your kitchen, and yourself. Just don’t forget to treat yourself too!