For Him

Men’s Online Fashion

Rural Mercantile is your home for men’s online fashion that fits your adventurous lifestyle. Whether you’re on the hunt for the top men’s graphic tees, basic essentials, or hats and socks, we’ve got the best outfits to look modern and stay covered. If you’re tired of the same boring looks, we’re glad you found us. Shop gear that you’re excited to wear, whether you’re heading into town or taking a weekend adventure outdoors with the gang. Here, you will find clothes that accentuate your masculine side, while dressing to impress with your choice in style.











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Buy Clothes That Match Your Personality

Your laid back, rugged style is well taken care of with our relatable and authentic designs. Show the world how you feel with clever graphic tees. From hilarious to patriotic, you’re bound to find a shirt that speaks your language. We also have classic flannels and hoodies for when your workflow or adventures take you outdoors. At Rural Mercantile, we hand pick men’s online fashion and accessories that make you look as good as you feel.

Support Small Businesses

No matter where you live, you can be proud to shop at Rural Mercantile. Many of our men’s online fashion pieces are made in-house, and we also stock products from designers and other small companies just like us. If you’ve had enough of poor quality, mass-produced clothing, we invite you to experience the difference in shopping quality apparel right from your home.

Shop Comfortable Apparel That Lasts

Our curated collection of top men’s graphic tees, flannels, and hoodies features bold, modern designs. These trendy shirts are super soft and comfortable, yet they’re tough and durable because we know you work hard and play harder. Here, you can find a favorite shirt that will last for years to come. From the workday to long nights out with the boys, you can depend on our clothes to keep you comfortable and stylish in the country, the city, and everywhere in between.

Get a Great Deal on Gifts and Home Goods

Our men’s online fashion and accessories keep you warm, and our home goods warm your heart. Ready to up your snacking game? We have great food products you won’t find anywhere else. Freshen up your space with masculine scented candles that are handcrafted by independent artisans, and keep your bold coffee supply well stocked with small-batch brew coffee. Take a look around to find one-of-a-kind items that make amazing gifts for yourself or someone special.

We make it easy for you to stock up on cool threads. Place an order over $99 to qualify for free shipping. Most of our clothes and accessories ship out within 3 days. You can also sign up for our email list for 15% off your order.